Christina Estrada | January 23, 2018

How Do I Keep Clients Motivated?

How do I keep clients motivated? No matter how much I preach to them that they’ll lose weight and sometimes inches they just won’t hear me out I’m in my 5th month as a trainer.

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Dr. Fred Hatfield | April 13, 2017

How to Train with Intensity

In every gym where you've worked out, you have probably seen the ugly grimaces of bodybuilders engaged in what looks like maximum effort under heavy iron.

If you could look into the minds of these bodybuilders, you could find out if they were truly involved in high-intensity training because...

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Camy Kennedy | March 28, 2017

Why You Should Choose Intensity over Duration

Do your clients understand that less is more according to the latest research science? Do they know that pounding it out for hours on the treadmill is not the most effective way to burn calories and build muscle? If your clients want results fast, you need to convince them to ditch the extra workouts and stick to short, intense routines. Here’s how to make your case.

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Alexander Van Houten | March 23, 2017

What everybody ought to know about exercise and growing connections in the brain

What are your training sessions doing to your client’s brain? Only good things research tells us.  According to sports science, the brain gets a workout every time we challenge our bodies. You can actually train your client’s brain to learn better and improve the willpower when training the body.

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Sara Fleming | April 26, 2016

Get Over Your Fear of Strength Training and Get in the Weight Room

Weights aren’t just for meatheads.   As an exercise and health nut, you know the drill. A complete workout means cardio AND strength training. But how do you convince these people? Check out and share the 5 reasons and infographics with your clients to get them into the weight room!

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Dr. Fred Hatfield | April 18, 2016

What is the most important factor in workout success?

Football coaching legend Vince Lombardi is credited with the famous quote 'Winning isn't everything, it's the only thing.'  Well, not only is the source of the quote misplaced, so, too, is the message.   So then what is the real message and bottom line?

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Dr. Fred Hatfield | January 25, 2016

Are your clients actually adopting a fitness lifestyle?

Research shows that a meager 10 percent of all fitness clients actually adopt a fitness lifestyle after they stop getting a personal trainer to assist them.   This bothers Dr. Frederick Hatfield (aka Dr. Squat), the co-founder of ISSA.   What he wants is for each of you to commit to being a better personal trainer and changing those numbers.  To that effect, he shares the ISSA 'Drawing In' process in this article.   

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Dr. Sal Arria | February 16, 2015

Follow Your Passion

Our population is getting older, and we’re living longer, so why shouldn’t we be able to really enjoy life when we retire? After all, it’s the quality of life in our later years that’s most important, not how long we can be kept alive. If you are a personal trainer, or thinking of becoming one, your future is very bright indeed!

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Dr. Sal Arria | February 2, 2015

The Power of Your Words and Actions

We all know the obesity epidemic is everywhere we look, but few people realize just how powerful their words, actions, and examples can be on the lives of others. Dr Sal Arria discuss here on the power of your words and actions and how you can make an impact on the lives of those around you…

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